To get you started, follow this work sheet. Make a cup of tea, then reflect and answer each question. When you’re done, give your answers to a trusted colleague, friend or mentor to review. Ask him/her for feedback and additional ideas. Take the feedback and incorporate it into your document.
Then make the ideas a reality and watch your business grow!
1. If you wrote a Strategic Plan for this year, review it. Check off the things that you’ve accomplished. Highlight in pink or yellow the undone items. Are any of the items outdated or unnecessary? Cross them off, and then plan to complete the remaining items.
2. Make a list of the marketing activities that you’ve undertaken this year. Which ones make enough money to cover the expense, which ones made more and which ones lost money?
3. Are there marketing activities that you’d like to undertake in the next 18 months? List them, along with the estimated cost.
4. Operationally, what is dissatisfying you, what is working really well? Make some notes on how you can fix the problem areas.
5. Do you have any problem areas with staffing? Make a list of current staff, noting any difficulties. Forecast your staffing needs for the New Year. Will you have to hire or lay-off any staff?
6. Now look at your answers to 2-5 and reflect on your level of satisfaction with your business. Are you happy? Are you stressed? Are you lonely? Are you enthused and excited? Pay attention to these feelings. If you are feeling anything negative, reflect on where those feelings are coming from. Are they related to your business? If yes, strategize on what you can do to improve your outlook. Make the changes and pat yourself on the back – you’re a successful entrepreneur!
Best wishes!
Heidi Reimer-Epp
Botanical PaperWorks
8/17/2005
Fall Business Tune-Up
If you own and operate a wedding business, it’s time to do your Fall Tune-Up. What am I talking about? Fall Tune-Up is a time to take stock of your business, set some plans in motion for the last quarter of the year, and dream and plan for the coming year.
To get you started, follow this work sheet. Make a cup of tea, then reflect and answer each question. When you’re done, give your answers to a trusted colleague, friend or mentor to review. Ask him/her for feedback and additional ideas. Take the feedback and incorporate it into your document.
Then make the ideas a reality and watch your business grow!
1. If you wrote a Strategic Plan for this year, review it. Check off the things that you’ve accomplished. Highlight in pink or yellow the undone items. Are any of the items outdated or unnecessary? Cross them off, and then plan to complete the remaining items.
2. Make a list of the marketing activities that you’ve undertaken this year. Which ones make enough money to cover the expense, which ones made more and which ones lost money?
3. Are there marketing activities that you’d like to undertake in the next 18 months? List them, along with the estimated cost.
4. Operationally, what is dissatisfying you, what is working really well? Make some notes on how you can fix the problem areas.
5. Do you have any problem areas with staffing? Make a list of current staff, noting any difficulties. Forecast your staffing needs for the New Year. Will you have to hire or lay-off any staff?
6. Now look at your answers to 2-5 and reflect on your level of satisfaction with your business. Are you happy? Are you stressed? Are you lonely? Are you enthused and excited? Pay attention to these feelings. If you are feeling anything negative, reflect on where those feelings are coming from. Are they related to your business? If yes, strategize on what you can do to improve your outlook. Make the changes and pat yourself on the back – you’re a successful entrepreneur!
Best wishes!
Heidi Reimer-Epp
Botanical PaperWorks
To get you started, follow this work sheet. Make a cup of tea, then reflect and answer each question. When you’re done, give your answers to a trusted colleague, friend or mentor to review. Ask him/her for feedback and additional ideas. Take the feedback and incorporate it into your document.
Then make the ideas a reality and watch your business grow!
1. If you wrote a Strategic Plan for this year, review it. Check off the things that you’ve accomplished. Highlight in pink or yellow the undone items. Are any of the items outdated or unnecessary? Cross them off, and then plan to complete the remaining items.
2. Make a list of the marketing activities that you’ve undertaken this year. Which ones make enough money to cover the expense, which ones made more and which ones lost money?
3. Are there marketing activities that you’d like to undertake in the next 18 months? List them, along with the estimated cost.
4. Operationally, what is dissatisfying you, what is working really well? Make some notes on how you can fix the problem areas.
5. Do you have any problem areas with staffing? Make a list of current staff, noting any difficulties. Forecast your staffing needs for the New Year. Will you have to hire or lay-off any staff?
6. Now look at your answers to 2-5 and reflect on your level of satisfaction with your business. Are you happy? Are you stressed? Are you lonely? Are you enthused and excited? Pay attention to these feelings. If you are feeling anything negative, reflect on where those feelings are coming from. Are they related to your business? If yes, strategize on what you can do to improve your outlook. Make the changes and pat yourself on the back – you’re a successful entrepreneur!
Best wishes!
Heidi Reimer-Epp
Botanical PaperWorks
